Corporate Identity, Branding, Catalog
Ferremi – Sept 2021
Ferremi is a third generation company, specialized in precision metal processing.
With the design of the logo, the consistent image and the catalogue I was willing to represent this tension towards the future and the new technologies which relies on craftmanship wisdom and a history with ancient roots.
The logotipe consists in sharp cuts and raw angles and it reports in the letters an anvil-shaped stand which gives solidity and strenght to the brand other than creating a historic bond with the tool that launched the whole process.
The consistent image stands out for the iron shades and the willing to narrate the company through an immersive storytelling made out of images of the work of Ferremi’s family.
Photos: Stefania Zanetti
Lights: Matteo Bellomo